Mina HashemiArt / Image Director
Info
shaping ideas, brands, new identities and contemporary visual culture -
by developing concepts, strategies and brand universes.
creating new perspectives, visual worlds and narratives for modern brands,
culture and commerce -
within the luxury, fashion and beauty industry.
told through brand campaigns, activations,
editorials, and commercial
content across print, digital, social, and experiential platforms.
BRAND CAMPAIGNS
PROJECT TYPE
KADEWE
WHAT IS YOUR BEAUTY?IMAGE CAMPAIGN
ADIDAS ORIGINALS 1000 ORIGINALSIMAGE CAMPAIGN
LANEIGE
THE LANEIGE SHOW W/ SYDNEY SWEENEY GLOBAL IMAGE CAMPAIGN
KADEWE
SPRING SUMMER 2025IMAGE CAMPAIGN
CATRICE COSMETICS
OWN YOUR MAGIC
GLOBAL IMAGE CAMPAIGN
PAULUSCHKAAFROM ME TO YOU REBRANDING
KADEWE
BEAUTY WEEKS
IMAGE CAMPAIGN
KADEWE / 6TE
WISH I WAS THERE IMAGE CAMPAIGN
ZALANDO
PRIDE SUMMER
IMAGE CAMPAIGN
ADIDAS ORIGINALS
SWIMWEAR HIJAB IMAGE DIRECTION
EBAY
THINGS. PEOPLE. LOVE IMAGE CAMPAIGN
VOGUE COLLECTIONBRAND LAUNCH
IMAGE CAMPAIGN
YSL BEAUTYIN VOGUE GERMANY BRAND PARTNERSHIP
MONTBLANC
IN VOGUE GERMANY BRAND PARTNERSHIP
SEIDENSTICKER
IN VOGUE GERMANY
BRAND PARTNERSHIP
HUGO BOSSBOSS PORTRAITS IMAGE CAMPAIGN
HUAWEI
HUAWEI PORTRAITS
IMAGE CAMPAIGN
H&M
ITS A PARK BRAND CAMPAIGNS
LIFT YOUR VISION
BRAND LAUNCH
CONTENT STRATEGY
KADEWE /6TE SOCIAL MEDIA LAUNCH CONTENT STRATEGY
BRAND ACIVATIONS PROJECTTYPE
BOTTEGA VENETA
FASHION SHOW / SALON 02 CREATIVE PRODUCTION
MIUTINE BY MIU MIU PRODUCT LAUNCH CONCEPT + PRODUCTION
BOBBI BROWNPOP UP STORECONCEPT DEVELOPMENT
VESTAIRE COLLECTIVEVC X MYTHERESA
ACTIVATION STRATEGY
YSL BEAUTY LASH LATEX
CONCEPT DEVELOPMENT
LANCÔMEPOP UP STORE CONCEPT DEVELOPMENT
DR JARTPOP UP STORE CONCEPT + PRODUCTION